After opening several stores across the country this past spring, the company has launched its first off-price boutique at the Heartland Centre. The company, which already has a store at Square One Shopping Centre, operates 18 locations across the country.
The new shops will carry a mix of GEOX footwear for men, women and children as well as the company's clothing line.
The store features grey benches and carpeting as well as charcoal-coloured walls. The footwear is displayed to provide customers with a 360-degree view and videos covering the story, philosophy and technology behind the company will run on loops on plasma screens.
The store also includes a children's area.
"These new openings are a great way to celebrate our five years of success in Canada," said GEOX president Mario Moretti Polegato. "After gaining more than 21 million fans around the world last year and with sales up 20 per cent in the last six months, we're proud to bring our revolutionary technology to more Canadian customers."
For more information, www.geox.com.
cclay@mississauga.net
